# Project C

> Supporting, amplifying and normalizing independent creator-model journalism.

This file provides information about Project C to help large language models understand and reference this publication's content.

## Posts
- [Teaching journalists to sell sponsorships](https://newsletter.projectc.biz/p/teaching-journalists-to-sell-sponsorships): PLUS: Newsrooms want to create creators, a bumper crop of community wins and what's coming up at Project C.
- [A heart-warming tale of collaboration, AI and a wicked-long school board meeting](https://newsletter.projectc.biz/p/a-heart-warming-tale-of-collaboration-ai-and-a-wicked-long-school-board-meeting): PLUS: the latest from around the ecosystem and what's coming up from Project C.
- [You are not an influencer – and the PR world is starting to figure that out](https://newsletter.projectc.biz/p/you-are-not-an-influencer-and-the-pr-world-is-starting-to-figure-that-out): PLUS: Roose and Newton take it to the next level, beehiiv with new paid-newsletter numbers and wins from the Project C Community
- [Introducing the Journalism Creators Startup Lab](https://newsletter.projectc.biz/p/introducing-the-journalism-creators-startup-lab): The Journalism Creators Startup Lab is here, and so is our inaugural North America cohort
- [For creator journalists on different continents, a similar industry crisis](https://newsletter.projectc.biz/p/for-creator-journalists-on-different-continents-a-similar-industry-crisis): PLUS: Zeteo goes global, a Gourmet lawsuit and upcoming Community events!
- [SAVE THIS EMAIL: The new biz toolkit for creators!](https://newsletter.projectc.biz/p/save-this-email-the-new-biz-toolkit-for-creators): PLUS: @Muslim's founder on building to 12M and DC's Capital Weather Gang goes solo
- [The political disclosure problem creator journalists can't ignore](https://newsletter.projectc.biz/p/the-political-disclosure-problem-creator-journalists-can-t-ignore): PLUS: Joanna Stern's killing it, Substack v. beehiiv and an Emmy win for Johnny Harris!
- [Who do you trust? Inside how creator journalists earn it](https://newsletter.projectc.biz/p/who-do-you-trust-inside-how-creator-journalists-earn-it): A look at how independent journalists verify facts, handle corrections, and cover their own communities with care
- [The Most Disruptive Shift the News Industry Has Already Seen](https://newsletter.projectc.biz/p/the-most-disruptive-shift-the-news-industry-has-already-seen): PLUS LINKS: Neighborhood newsletters have a moment; fleeing the Substack tax
- [Agreeing to disagree with Casey Newton on AI](https://newsletter.projectc.biz/p/agreeing-to-disagree-with-casey-newton-on-ai): Plus: Vine is back, TikTok's thumb on the scale and a new creator economy minor
- [The reporting is moving. The credit isn't.](https://newsletter.projectc.biz/p/the-accountability-beat-has-moved): A growing share of investigative journalism is being produced outside newsrooms. Getting credit for it has become its own kind of work
- [We know more about creator journalists than we ever have](https://newsletter.projectc.biz/p/we-know-more-about-creator-journalists-than-we-ever-have): CNTI's new report is the most comprehensive look yet at the independent journalism economy. – and it bummed some of you out
- [Lotsa links from the road: Trustfnd, TBPN, Newdle & more!](https://newsletter.projectc.biz/p/lotsa-links-from-the-road-trustfnd-tbpn-newdle-more): It was a busy week in creator journalism. Here's what I was reading from airports this week
- [Bridges are the New Moats](https://newsletter.projectc.biz/p/bridges-are-the-new-moats): In a moment of liquefaction, you need both holdfasts and bridges.
- [What it costs to leave](https://newsletter.projectc.biz/p/what-it-costs-to-leave): The economics of independent journalism are more complicated than the stories we keep telling about them
- [The Chicago filmmaker who couldn't sleep](https://newsletter.projectc.biz/p/the-chicago-filmmaker-who-couldn-t-sleep): Andrew Freer has been documenting ICE operations in Chicago and Minneapolis since last fall. He's running out of money to keep going.
- [We need to talk about AI](https://newsletter.projectc.biz/p/we-need-to-talk-about-ai): Plus: YouTube's new partnership portal, prediction markets target journos and Project C heads to ONA!
- [The Joanna Stern model + Friday Links (a day early!)](https://newsletter.projectc.biz/p/the-joanna-stern-model-friday-links-a-day-early): Plus: A new Project C website, community wins and a ton of upcoming events
- [Meet the Project C ONA26 Creator Cohort!](https://newsletter.projectc.biz/p/meet-the-project-c-ona26-creator-cohort): From Portland to Miami to Birmingham to Phoenix, these 10 journalists are building the future of independent media — and heading to ONA26 together
- [The news you're missing in Chicago](https://newsletter.projectc.biz/p/the-news-you-re-missing-in-chicago): How Chicago's untapped media landscape is quietly serving the city's most specific communities
- [From 'What is this?' to 'How do we work together?'](https://newsletter.projectc.biz/p/from-what-is-this-to-how-do-we-work-together): A year of transformation for independent creator journalism – notes from the 2026 Knight Media Forum
- [A data-rich view of how (and what) local news is working on Substack](https://newsletter.projectc.biz/p/a-data-rich-view-of-how-and-what-local-news-is-working-on-substack): The trend lines of success, so far: Tiny towns, sports beats and travel guides are making independent journalism work where legacy media died (but there are still holes to fill). 
- [Indie journalists targeted in Minnesota arrests + Friday Links](https://newsletter.projectc.biz/p/indie-journalists-targeted-in-minnesota-arrests-friday-links): More inside: NextGen News Report deets and a bomb cyclone of local weather influencers
- [Independent journalists covering Minnesota right now](https://newsletter.projectc.biz/p/independent-journalists-covering-minnesota-right-now): When ICE raids sparked a crisis in Minneapolis, an ecosystem of independent journalists was already on the ground