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Profiles

The people making cool things happen.


The reporting is moving. The credit isn't.

Apr 24, 2026

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9 min read

The reporting is moving. The credit isn't.

A growing share of investigative journalism is being produced outside newsrooms. Getting credit for it has become its own kind of work

Liz Kelly Nelson
justin bank
Liz Kelly Nelson, justin bank
10 creator-model journalists at traditional publishers to follow

Oct 13, 2025

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12 min read

10 creator-model journalists at traditional publishers to follow

Legacy media is catching creator energy – one personality-driven journalist at a time

Ryan Kellett
Ryan Kellett
Amber Sherman, MLK50 & the experiment every newsroom should watch

Oct 6, 2025

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10 min read

Amber Sherman, MLK50 & the experiment every newsroom should watch

How one Memphis creator turned her community-driven explainer videos into a newsroom partnership model worth replicating

Liz Kelly Nelson
Liz Kelly Nelson
How did Tangle get to 70k+ paid subscribers?

Sep 13, 2025

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15 min read

How did Tangle get to 70k+ paid subscribers?

The paid subscription system that Tangle and Outpost built together is yours for the taking

Younger audiences don't hate news – just how it's delivered

May 1, 2025

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10 min read

Younger audiences don't hate news – just how it's delivered

At Harvard, former Snapchat exec Ben Reininga digs into what's working for creators

Liz Kelly Nelson
Liz Kelly Nelson
Meet the force behind MPR’s creator-y Gen Z strategy

Apr 18, 2025

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12 min read

Meet the force behind MPR’s creator-y Gen Z strategy

Plus: More TV talkers head to Substack, tweens are podcasting, OJA nominations open!

Liz Kelly Nelson
Liz Kelly Nelson

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